ABOUT WOOFBEAT
WoofBeat is the first soft-tech wearable designed for active dogs and the humans who run beside them. We’re building a smart sensor to monitor your dog’s vitals — heart rate, temperature, movement & much more — all in real time. So you can race together, safely.
OUR STORY
I’m Loreta, and I truly believe that dogs are the most loving souls on Earth!
My first best friend was Charlie, a gentle cocker spaniel who patiently listened to all my childhood stories. He was more than a pet — he was family. Losing him to an accident when I was just a child broke my heart.
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Life tested me again soon after. At the age of six, I went through a traumatic accident that left me with years of surgeries and difficult moments at school. But through those challenges, I learned resilience, independence, and the importance of kindness.
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My love for dogs never faded. In my twenties, Monty — a mischievous but loving cocker spaniel — came into my life. He became my adventure partner, my hiking buddy, my travel companion… and my inspiration. With him, I created my first small brand of handmade dog accessories, and I discovered the joy of building something that connects people and their pets.
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Now, I’m ready to take that passion further. WoofBeat was born from my belief that dogs deserve the same dedication to health and performance that athletes do. It’s a way to help active dogs and their humans prepare, perform, and recover — with more safety, more connection, and more unforgettable adventures together.
VISION
A future where every dog can enjoy outdoor activities with confidence and comfort, empowered by advanced technology that promotes their health and happiness. With WoofBeat, we envision a world where the bond between dogs and their human partners is strengthened through shared experiences and enhanced by the benefits of intelligent wearable devices.
OUR MISSION
To create innovative and reliable wearable technology that enhances the active lifestyle of dogs and their human companions. We are dedicated to developing cutting-edge solutions that prioritize the well-being and safety of our canine friends, allowing for more exciting and secure adventures together.